E-commerce

Frog triples average order value

3x
higher average order value in crypto
Crypto live
across Frog’s online store
1 month
regulated markets reached via crypto
Frog Case Study
About the customer

Frog is an Estonian e-commerce retailer offering a wide range of electronics, gadgets, and everyday consumer goods. The company focuses on quality products, reliable delivery and user-friendly service for online shoppers across the Baltics. After adding crypto payments, Frog tripled average order value and strengthened its position as a future-ready digital retailer.

Challenges we faced with
1
Crypto expertise

Frog needed crypto know-how and a secure, compliant rollout that would not disrupt shoppers.

2
Legacy payments

Existing card rails made it hard to add crypto fast without rebuilding the online checkout.

3
Volatility worries

Crypto price swings meant Frog needed volatility protection while keeping digital benefits.

4
Compliance needs

The payment setup had to follow EU rules and keep strong security and monitoring in place.

Project Results
3x
AOV on crypto orders versus card payments
1 month
Crypto offered storewide after under-month rollout
Loyalty
Frog gains first-mover edge and stronger loyalty
Crypto checkout for Baltic e-commerce
Frog’s crypto journey with CryptoProcessing
Who Frog serves

Frog is an Estonian e-commerce retailer selling electronics, gadgets and everyday goods. Customers across the Baltics rely on fast delivery, clear pricing and responsive support when they shop online for tech and lifestyle products.

Why add crypto payments

To stay ahead of competitors, Frog looked for new ways to attract tech-savvy shoppers, raise average order value and offer a modern checkout experience that matched growing demand for digital payment options, including cryptocurrency.

Key challenges before launch

The team lacked crypto expertise, relied on conventional payment methods and worried that a complex rollout could disrupt sales. They also needed protection from price volatility and a solution that would not overload internal resources.

Integration and payment setup

CryptoProcessing plugged into Frog’s existing infrastructure with a seamless integration, allowing the store to accept Bitcoin, Ethereum and stablecoins without redesigning its checkout or changing the way customers complete purchases.

Managing risk and compliance

Operating under EU standards, CryptoProcessing delivers strong AML controls, security and regulatory alignment. This allowed Frog to adopt crypto payments confidently while keeping customer data, funds and transactions safe and transparent.

Business impact and loyalty

Within months, crypto payments were live across the store, integration finished in under a month, and average order value for crypto reached three times that of traditional payments, improving brand perception and loyalty among high-value customers.

Get the full story

Download the complete case study to learn:

  • How Frog integrated crypto in under a month
  • How AOV for crypto orders reached 3x card
  • How stablecoins help manage price volatility
  • How first-mover status lifted brand and loyalty
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